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Promo Guidelines EN

Artwork requirements

  • Date (DD.MM.YYYY / DD.MM.YY)
  • Time/Doors
  • Location (Dachstock / Dachstock Bern)
  • Lineup & Event Title
  • Logo Dachstock
  • Advance booking information: petzi.ch, Olmo, Rockaway Beach, Serge and Peppers
    → If there is not enough space, petzi.ch is sufficient

Print formats (300dpi)

  • Maximum A2 (420 x 594).
  • 3mm bleed
  • Minimum distance from information to edge 17 mm

Colors:

  • Four-color CMYK 4/0 (PDF)

or

  • Two-color Pantone special colors 4/0
    → PDF in correct Pantone channels + view PDF/JPG for the archive

or

  • Combination three-color 3/0 [1x Pantone + CM / CY /CK / MY /MK / YK]
    Example: Pantone 805C + Cyan (C) + Black (K)
    → PDF in correct Pantone channels + view PDF/JPG for the archive

Paper options:

  • Coated (Claro Bulk 135g/m2 matt coated)
  • Uncoated (e.g. Balance Pure, recycled 120g/m2)

Formats for digital artwork

static

  • Instagram:
    • Post (1080 x 1350)
    • Story (1920 x 1080)
  • Facebook:
    • Event header (1920 x 1005)
  • Website:
    • Event header (1800 x 1200)
  • Artwork with transparent background
    → for reels and additional material from acts

animated

  • Instagram:
    • Post (1080 x 1350)
    • Story (1920 x 1080)
  • Artwork with transparent background
    → For reels and additional material from acts

nice to have but not necessary:

  • Insta-Slides per artist (e.g. like here)